We are redefining outdoor living
GOATA started by designing things we used and finding small ways to make better products we liked.
They say experience is the best teacher. So we took our experience regarding product development, our passion for cars and the want for things that will last a lifetime, and developed products around our lifestyle understanding the needs when being a GOAT in every aspect of life.
GOATA means two things to us:
1. Being the Greatest of all time anywhere and,
2. Going over any terrain anywhere.
With that being said our products need to be the best version they can be as well as survive our rugged lives here in South Africa or anywhere else life takes us.



Goedkoop koop is duur koop
Engineered to last and not to fail
Design things to fail seems to be the name of the game in today’s world.
We try our best to design and manufacture products that will last like that fridge your mother got in 1960 something that’s still running outside on your stoep.
With this mindset we want you to use our products and if all goes well pass it on to the next generation.
Koop een keer en kry klaar.
Quality
Compactness and quality are essential when we design and manufacture our products.
Lifespan
When looking into what materials to use we always look into the best for the job.
Impeccable Design
Bespoke lifestyle products
Products made for everyday adventure, be it around the home or out in the bushveld.
Our ecosystem of products will cover all your bases for any challenge you take on, from canopies and bed racks to sorting out dinner in a remote location.
Find what works for your needs among our ecosystem of products.